Recently, BlogHer asked me if I’d be willing to do a review of a few new beauty products from Max Factor. I’ll be honest, I’ve never purchased any Max Factor products in the past, but not being one to turn down the opportunity to expand my makeup horizons (for free, to boot), I accepted.
Max Factor then sent over a cute bag full of goodies…
But my real focus for this review is on two products: Max Factor 2000 Calorie Extreme Lash Plumper mascara, and Vivid Impact Lipcolor.
I was excited about these two products in particular, because I am on a seemingly endless quest for a New Perfect Mascara, and I juuuust recently started using lipstick again after being a lip gloss girl exclusively for years. (I fully credit Mad Men for this.)
Let’s talk about the mascara first. I am a fan of anything with the phrase “2000 Calorie” in its title, mainly because it reminds me that I recently purchased an industrial-sized bucket of cheese puffs, which makes me go to my Happy Place.
What were we talking about again?
Oh, yes! Anyway, the mascara. I liked the sleek yet chunky packaging; it looked good, and I felt like the wand was substantial enough that it wouldn’t inadvertently go flying out of my hand, hitting the wall, and falling directly on top my wedding album. Just, you know, as a totally random example of something that could ostensibly happen to someone with mascara, at some point.
The brush was interesting, too. The…bristles were rubbery, flexible, and longer towards the fatter end. As the brush tapers towards the top, the bristles become extremely short, which meant, for me, I didn’t get a ton of product deposited towards my inner lashes. Which would have looked…odd.
And speaking of the product itself, the consistency was fabulous; almost creamy, actually. Here’s how it looked on me (Note: I am wearing no other makeup except for concealer, and I did not curl my lashes. Also, the lines under my eyes make me want to weep, so I think it’s time I invest in some eye cream, MY GOD.):
In rendering my verdict, I feel that I must first and foremost consider the lash plumping effect touted in the mascara’s name. I think “plumping” can mean different things to different people, so if someone wants a Big! Dramatic! Katy Perry! lash look, this might not be the ideal product for them. But for me, and anyone who wants a good, everyday mascara that doesn’t clump up, but definitely adds some volume? I’d recommend it in a heartbeat. I mean, look again.
Clear definition without being spiky, added length, and no clumps whatsoever. Score!
As for the Vivid Impact lipstick, I loved it. Well, let me backtrack just a bit. The color (Pin-Up Pink) was NOT for me. I’m pretty pale, and it made me look like…Katy Perry, posing for something. (What IS it with me and Katy Perry today?) The funny thing is, the day I test drove it, I forgot I was wearing it, went to the post office, and Veronique, the postal employee who assisted me, complimented me on it, telling me it made me look “sassy.” Then we got into a tussle over whether I’d written the state abbreviation for Utah or Vermont on my package. But the point is, apparently, I should consider wearing it out. At least according to Veronique.
For now, though, since the color wasn’t really my thing, I’m going to focus on other aspects of the lipstick. I enjoyed the fact that the product had staying power, but wasn’t drying at all, as many lipsticks have a tendency to be. It also had no scent or taste to speak of, which is important to me. What I loved most of all, though, was that the color swatch on the bottom of the tube was PRECISELY the same shade as the product itself.
I can’t tell you how many times I’ve been in drugstores and purchased cosmetics based on those swatches, only to come home and discover that “Careless Whisper Plum” or whatever is really “Boca Raton Coral.” I would definitely purchase this lipstick in another color, especially since I now know I can rely upon the accuracy of the shades.
Many thanks to Max Factor and BlogHer for this opportunity!
(Because it needs to be said: The feelings I expressed about the products here are true and accurate, and are in no way colored (heh!) by the fact that I received them without charge, and was compensated for my review. I am compensated regardless, so really, I have no incentive to embellish or misrepresent my feelings about this or any product I review.)
AND NOW for the fun part. (Not that hearing me wax poetic about new makeup wasn't fun for you, or anything.) Max Factor is generously sponsoring a giveaway!
You can win a bag of goodies (value: $50) by leaving me a comment about your biggest beauty mistake (simply because I love reading about those, as I've had my fair share), or perhaps your favorite Max Factor product, or you may leave a link to your post on your own blog in the comments below. The contest will begin at begins 9:00 p.m. (PT) 05/15/09 and will end ends 5:00 p.m. (PT) 06/16/09.. (Make sure that the e-mail address you leave is correct. ) I'll select a winner at random on June 16th!
- No duplicate comments.
- You may receive an additional entry by linking on twitter and leaving a link in the comments.
- You may receive an additional entry by blogging about this contest and leaving a link in the comments.
- This giveaway is open to US residents, aged 18 and over
- Winners will be selected via random draw, and will notified by e-mail.
- You have 48 hours to get back to me, otherwise a new winner will be selected.
- Please see the official rules here: http://www.blogher.com/
Head here for more reviews, and even more chances to win!